Category Archives: Blog

OUR COMPANY INTERN BURTE TSOGBADRAKH REFLECTS ON WORLD TRAVEL MARKET 2021

After two years of no in-person World Travel Market, I was delighted to hear from our company directors, Fiona and Sarah, that the much-anticipated travel trade event would finally make a return, uniting international tour operators, travel agencies, tourism boards and media contacts once again at Excel London from 1 November – 3 November 2021. Continue reading

WORLD VEGAN MONTH – PR AND MARKETING TIPS FOR FOOD AND LIFESTYLE BRANDS

Sarah Salord, Company Director at GEC PR

World Vegan Month is an annual event taking place each year during November, promoting the health and environmental benefits of a vegan diet and lifestyle. Continue reading

PLAN AHEAD TO MAKE THE MOST OF EARLY 2022 PR OPPORTUNITIES

GEC PR Company Director, Fiona Anderson

While most of the UK is panic-buying petrol and children’s Christmas presents, savvy PRs and marketers have bigger plans afoot… How to make the most of early 2022 media pitches in order to promote their organisations and reach target customers.

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MY SUMMER INTERNSHIP EXPERIENCE AT GEC PR

It’s easy to agree the past academic year has been the most tumultuous for education providers and students everywhere. Nonetheless, I was thrilled to be able to take on the opportunity to intern at a PR agency over the summer – an aspiration of mine since applying for my undergraduate course at university. Continue reading

Planning Some Fun in the Sun? Essential Lifestyle Products for a Family Holiday Abroad

Travelling with children certainly adds to the holiday admin list, and with the extra paperwork now needed to fly abroad, there are even more things to think about before departing. Continue reading

7 Tips for Travelling Abroad Post Pandemic

Following the government announcement last week that double vaccinated travellers returning from amber list countries will no longer need to quarantine, things are looking more positive for the travel industry over the summer with travel companies reporting a surge in bookings and enquiries.

The global travel industry has however changed dramatically from 16 months ago and rules and regulations are now in place to ensure travellers looking to visit destinations outside of the UK, do so safely and comfortably.

Sarah Salord, Company Director at GEC PR, has put together seven tips to help holidaymakers plan ahead and make the journey as easy and smooth as possible.

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Five Benefits Of A Summer Staycation: My Insights From An Idyllic Holiday In Beautiful Devon

Blog post by Eliza Barrett-Holman, GEC PR Account Executive

In the midst of the January lockdown, my family and I booked a late May Bank Holiday staycation to Devon to coincide with my younger brother’s 21st birthday celebrations. Not quite the big trip to the USA that we were hoping for, but it certainly gave us something to look forward to whilst at home.

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How IWTTF 2021 proved that when it comes to connecting, virtual CAN beat in-person events

Blog post by Fiona Anderson, Company Director at GEC PR

When GEC PR’s client Women in Travel CIC decided to run its global International Women in Travel and Tourism Forum event virtually this year, I must admit, I was apprehensive.  The inaugural IWTTF that took place in Iceland in January 2020, was an in-person event, and the connections and authentic, frank debating that happened there would, I thought, be difficult to beat. Women and men from 18 countries had hedged their bets against the stormy Icelandic weather to make it there and certainly there was a sense of ‘triumph over adversity’ about getting there. Swapping tales about cancelled flights were conversational icebreakers that helped the bonding process as we discussed diversity, inclusion and our localised and global experiences of those issues.

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Seven Important Lessons I’ve Learnt During My PR Career

                                      Sarah Salord, GEC PR Company Director

From interning at a PR company in Covent Garden to now running my own London-based travel and lifestyle PR agency with my business partner Fiona, I’ve learned several lessons from my 17 years in the industry.

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