Tag Archives: travel pr agency

A Case Study on How to Successfully Promote a Destination During a Pandemic

It’s safe to say this year has been one of the most difficult years the tourism industry has ever experienced. As a PR agency specialising in working with travel and lifestyle brands, we’ve certainly had our share of some of low points. However, we’ve thankfully had first-hand involvement of several of the highs.

So, to end the year on a positive note, we wanted to share our learnings on how the team at GEC PR has successfully handled the PR and Marketing for one of our destination clients, the Maldives Tourist Board.

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Discover Why Philadelphia Is Known As The ‘Mural Capital Of The World’

Unknown to many UK travellers, Philadelphia is home to the US’ largest public art program, offering visitors to the city the opportunity to see these outdoor murals on guided and self-guided tours, by foot, trolley, train and even Segway. Continue reading

How Luxury, Travel and Lifestyle Brands Can Embrace Pandemic Consumer Trends

Many brands and companies within the luxury, travel and lifestyle spheres have been hugely affected by the Covid-19 crisis.

However, as we move into a new era of learning to accept that Covid-19 is now a part of our lives, new consumer-led trends and opportunities for the luxury market have started appearing. GEC PR Director, Sarah Salord, has identified four of these upcoming trends and put together some suggestions to help brands understand and appeal to these new consumer demands.

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Calling All Women Who Have Lost Their Job To Covid-19: Women In Travel’s Free Training Programme Can Offer Help

Spaces are limited for Women in Travel’s free employment training programme. 
To apply, contact Alessandra Alonso at returners@womenintravelcic.com.

The social enterprise Women in Travel (CIC) has announced new dates throughout October, for its free training and mentoring programme for women who have lost their job due to COVID-19.

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Women In Travel (CIC) Announces Autumn Partnership With WTM London To Promote Allyship And Foster Greater Diversity In The Travel Industry

Women in Travel (CIC), the social enterprise dedicated to empowering women through employability and entrepreneurship in the travel industry, has announced it will partner with World Travel Market (WTM) London to host a series of webinars on race, allyship, risk and diversity in the travel industry.

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GEC PR Retained As UK Representatives Of Maldives Marketing And PR Corporation (MMPRC) For Fourth Consecutive Year

Following a competitive pitch process earlier this year, Maldives Marketing and PR Corporation (MMPRC), the national tourism office responsible for the promotion of the Maldives, has once again appointed travel specialists GEC PR as the UK representatives for the destination.

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What’s it Like to Take a Summer Family Holiday Abroad Post Lockdown? Some Key Learnings and Advice for Family Travellers from GEC PR Director, Sarah Salord

 

As a family of seasoned travellers, taking regular trips abroad to see relatives in France and Qatar -and even a six week summer sabbatical to Chicago with a toddler and baby in tow – it was strange and sad for us to be unable to travel abroad during the five months of lockdown.

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The Maldives Announces 94% Of Resorts To Reopen By October 2020

Following the reopening of Maldivian borders to international visitors on 15th July 2020, Maldives Marketing and PR Corporation (MMPRC) has announced that 146 of its 156 resorts in operation will reopen to guests by the end of October 2020 following health and safety measures set out by the Ministry of Tourism.

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Queer Eye In Philadelphia: How To Follow In The Fashionable Footsteps Of The ‘Fab Five’

Combining their dining, fashion, culture, interior design and grooming expertise, the fifth season of Netflix’s Queer Eye sees presenters Tan, Antoni, Karamo, Bobby and Jonathan work with small business owners across the East Coast city of Philadelphia to boost the confidence of 10 incredible locals.

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