Home to some of the world’s most beautiful retreats, the Maldives is famous for being a pioneer of once-in-a-lifetime experiences and breathtaking lavish getaways.
Along with the Maldives’ ‘one-island-one-resort’ concept and abundant choice of private villa facilities, all of which have reopened in-line with the COVID-19 safe tourism guidelines issued by the Maldivian Ministry of Tourism in June 2020, the unique geography of the country ensures the Maldives is the ideal destination for travellers looking for a winter sun getaway but also keen to avoid crowds during their holiday this year.
Women in Travel (CIC), the social enterprise dedicated to empowering women through employability and entrepreneurship in the travel industry, has announced it will partner with World Travel Market (WTM) London to host a series of webinars on race, allyship, risk and diversity in the travel industry.
Following a competitive pitch process earlier this year, Maldives Marketing and PR Corporation (MMPRC), the national tourism office responsible for the promotion of the Maldives, has once again appointed travel specialists GEC PR as the UK representatives for the destination.
As a family of seasoned travellers, taking regular trips abroad to see relatives in France and Qatar -and even a six week summer sabbatical to Chicago with a toddler and baby in tow – it was strange and sad for us to be unable to travel abroad during the five months of lockdown.
Women in Travel (CIC), the social enterprise dedicated to empowering women through employability and entrepreneurship in the travel industry, has announced the summer extension of its training and mentoring initiatives to provide free guidance for women affected by the COVID-19 pandemic.
A new website, travelbounce, promises to take the hassle out of travel and holiday planning in the wake of the Covid-19 pandemic by collating the latest global travel updates from top tourist destinations, airlines, and travel companies all in one place.
We seasoned PR professionals are used to change. In the twenty plus years that I’ve been working in this industry, I’ve gone from pitching features to journalists via fax (yes, it was that long ago!) to selling in content collaborations with influencers via Instagram DMs.
Whether for personal or economic reasons, there isn’t a UK company that hasn’t been affected by the coronavirus pandemic, and my Travel PR agency is no exception.
I am acutely aware that the challenges of running a travel PR firm in no way compares to the challenges those in the front line are facing in tackling the coronavirus pandemic, such as the National Health Service or supermarkets. However, one day this pandemic will subside and travellers will wish to book holidays again. So I am very mindful of my responsibility to both my employees and clients to do my bit to prepare. For now, that means my fellow Travel PRs and I must keep calm and carry on.
It’s been a busy month for GEC PR with the team hitting the road (and air!) for various client events and roadshows. One of those events was TTG Luxpo in Belfast, during which I spent a very productive and informative afternoon meeting with the Irish travel industry to talk about the new luxury product offerings in the Maldives.