It’s easy to agree the past academic year has been the most tumultuous for education providers and students everywhere. Nonetheless, I was thrilled to be able to take on the opportunity to intern at a PR agency over the summer – an aspiration of mine since applying for my undergraduate course at university. Continue reading →
Following the government announcement last week that double vaccinated travellers returning from amber list countries will no longer need to quarantine, things are looking more positive for the travel industry over the summer with travel companies reporting a surge in bookings and enquiries.
The global travel industry has however changed dramatically from 16 months ago and rules and regulations are now in place to ensure travellers looking to visit destinations outside of the UK, do so safely and comfortably.
Sarah Salord, Company Director at GEC PR, has put together seven tips to help holidaymakers plan ahead and make the journey as easy and smooth as possible.
Blog post by Eliza Barrett-Holman, GEC PR Account Executive
In the midst of the January lockdown, my family and I booked a late May Bank Holiday staycation to Devon to coincide with my younger brother’s 21st birthday celebrations. Not quite the big trip to the USA that we were hoping for, but it certainly gave us something to look forward to whilst at home.
Blog post by Fiona Anderson, Company Director at GEC PR
When GEC PR’s client Women in Travel CIC decided to run its global International Women in Travel and Tourism Forum event virtually this year, I must admit, I was apprehensive. The inaugural IWTTF that took place in Iceland in January 2020, was an in-person event, and the connections and authentic, frank debating that happened there would, I thought, be difficult to beat. Women and men from 18 countries had hedged their bets against the stormy Icelandic weather to make it there and certainly there was a sense of ‘triumph over adversity’ about getting there. Swapping tales about cancelled flights were conversational icebreakers that helped the bonding process as we discussed diversity, inclusion and our localised and global experiences of those issues.
From interning at a PR company in Covent Garden to now running my own London-based travel and lifestyle PR agency with my business partner Fiona, I’ve learned several lessons from my 17 years in the industry.
Blog post by GEC PR Company Director Fiona Anderson
With an estimated 700,000 hotels operating globally pre-pandemic, it’s clear that even with a large margin of error, there are a lot of hotels out there – and that all hoteliers have a lot of competition!
So, how can a hotel achieve cut-through in order to entice new clients and generate more bookings?
We are half-way through March, and approaching a year since the first UK lockdown began. However, as we approach that anniversary with mixed feelings, there’s thankfully more than a whiff of optimism in the air.
With the cold weather causing many of us to spend more time indoors this February, the team at GEC PR has come up with some suggestions to help keep us all entertained and energised during the upcoming weeks.