As we enter an exciting new year, our team is pleased to share that Director of GEC PR Fiona Anderson has been elected as a new member of the Tourism Society. Fiona has been a dedicated member of the Tourism Society for several years, and is currently Chair of its PR Network steering group and now a newly elected board member.
Fiona’s 20-year PR career spans corporate, lifestyle and travel spheres. Her client experience includes premium travel brands such as Conrad Hotels & Resorts, Kimpton Hotels & Restaurants and Hilton Hotels & Resorts, and PR for travel disruptors and destinations as diverse as Click&Boat, India, the Maldives, the Philippines, Jamaica and Kyoto.
A Cardiff University Communications graduate, holding a Post Graduate Diploma in Public Relations from the Chartered Institute of Public Relations (CIPR), Fiona has a passion for new technology and its role in changing travel communications. An advocate for diversity and inclusion within the travel industry, she is also a board member of Women in Travel CIC, the social enterprise empowering women through employability and entrepreneurship in the travel and tourism industry.
Founded in 1977, the Tourism Society is the only professional membership organisation of its kind in the UK that represents all of tourism – across all career stages, disciplines and geography. With its diverse membership range from senior executives and academics, to self-employed entrepreneurs and tourism students, the Tourism Society offers individuals opportunities to come together for discussions, to share views and knowledge, and to network across the country and in Brussels, with its regional and special-interest chapters. Alongside the benefits and services it offers its members, for over forty years the Tourism Society has stimulated the development and wider recognition of tourism, highlighting the economic and social benefits for both the UK and further afield. It is a founder of the Tourism Alliance, and contributes actively to Government policy formulation through the submission of position papers. Through these connections, the Society aims to support and encourage individuals’ understanding of sustainable development in tourism and the matters surrounding it.