Tag Archives: tourist board pr

Six Top Reasons To Put Philadelphia On The Holiday Wish List

As we look ahead to future travel plans, here are six reasons why the city of Philadelphia, recently placed on Condé Nast Traveller’s Gold List, honouring the editors’ most coveted Destinations in the World, should be on every traveller’s wish list.

Continue reading

A Case Study on How to Successfully Promote a Destination During a Pandemic

It’s safe to say this year has been one of the most difficult years the tourism industry has ever experienced. As a PR agency specialising in working with travel and lifestyle brands, we’ve certainly had our share of some of low points. However, we’ve thankfully had first-hand involvement of several of the highs.

So, to end the year on a positive note, we wanted to share our learnings on how the team at GEC PR has successfully handled the PR and Marketing for one of our destination clients, the Maldives Tourist Board.

Continue reading

The Maldives Welcomes The 100,000th Tourist Since Its Border Reopening On 15th July 2020

Joint Press Statement by the Ministry of Tourism, Maldives Marketing and Public Relations Corporation (MMPRC), Maldives Immigration and Maldives Airports Company Limited (MACL)

The year 2019 was a remarkable one in the history of the Maldives’ tourism, with a groundbreaking record of 1.7 million tourist arrivals to the country. 2020 started off with more diversified and aggressive marketing strategies to break this record and reach a target of 2 million tourist arrivals by the end of the year.

Continue reading

Rediscover Six Unique Aspects Of ‘The Sunny Side Of Life’ On A 2021 Holiday In The Maldives

Whilst being home to 26 atolls and over 1,190 islands, the Maldives is also made up of 99% tropical Indian Ocean waters. Thanks to its unique geographical location, Maldivian culture has been inspired by the Indian Ocean surroundings and the skills brought by early settlers from India, Sri Lanka and Malaysia, as well as further afield from Arabia, Persia, Indonesia, and Africa.

With the safe travel corridor announced on 25th October between the UK and the Maldives, UK holidaymakers are able to travel to the Indian Ocean without quarantining on return. Visitors to the Maldives will be able to notice these influences throughout their stay in the local culture and adventurous activities they experience as well as in the sensational spas and romantic packages on offer. And to encourage and allow tourists to experience more than one resort in the Maldives and to enable longer stays, the Ministry of Tourism in consultation with the Health Protection Agency (HPA) has recently introduced facilitation of Split Stays between resorts and other tourist accommodation.

For those travellers looking to tick off a bucket list destination this winter or in 2021, Maldives Marketing and PR Corporation has provided six pillars which will help holidaymakers plan ahead and find their perfect holiday in the Indian Ocean nation.

Continue reading

Our Account Executive Reflects On The First Ever Virtual WTM

I was lucky enough to attend my first World Travel Market last year and was left wide-eyed by the extravagance of the stand designs and marvelling at the industry coming together from around the world. Not to mention exhausted from running from one side of Excel to the other juggling press packs, on-stand badges and a laptop, all whilst wearing high-heeled boots – oh I had a lot to learn!

Continue reading

Maldives Marketing And Public Relations Corporation (MMPRC) Takes Part In The First Ever WTM Virtual 2020

Maldives Marketing and Public Relations Corporation (MMPRC) takes part in one of the leading travel and tourism events, the first-ever WTM Virtual 2020. The fair taking place from 9th to 11th November 2020, has been fully shifted to a virtual event due to the COVID-19 pandemic.

Continue reading

Maldives Marketing And PR Corporation (MMPRC) Launches Major Campaign With Skyscanner To Promote The Maldives

Maldives Marketing and Public Relations Corporation (MMPRC) has launched a major campaign with leading global travel marketplace Skyscanner, to promote the Maldives as one of the safest destinations in the world for tourists.

Continue reading

How Travel Brands Can Make the Most of World Travel Market 2020

For the first time in its 40-year history, World Travel Market will be held as a completely virtual event this year taking place from Monday 9 – Wednesday 11 November 2020.

Continue reading

Maldives Marketing And PR Corporation (MMPRC) Launches Major Outdoor Advertising Campaign In UK

Following the reopening of the Maldives’ borders on 15th July 2020, Maldives Marketing and Public Relations Corporation (MMPRC) has launched an outdoor campaign on 3rd October in major parts of the UK to promote the destination as a safe haven for travellers in the new travel environment.

Continue reading

Discover Why Philadelphia Is Known As The ‘Mural Capital Of The World’

Unknown to many UK travellers, Philadelphia is home to the US’ largest public art program, offering visitors to the city the opportunity to see these outdoor murals on guided and self-guided tours, by foot, trolley, train and even Segway. Continue reading