Top Tips From SWAROVSKI OPTIK And SKYEFARI For Spotting Five Iconic British Wildlife Species On A Scottish Staycation

Leading long-range optic specialists, SWAROVSKI OPTIK, has teamed up with David Lambie and Paul Sharman of SKYEFARI, a specialist wildlife watching tour operator based on the Isle of Skye, to offer top tips for spotting five of the UK’s most elusive wildlife species whilst on a staycation in Scotland this year.
HOW CAN PR HELP HOTELS GENERATE BOOKINGS?

Blog post by GEC PR Company Director Fiona Anderson With an estimated 700,000 hotels operating globally pre-pandemic, it’s clear that even with a large margin of error, there are a lot of hotels out there – and that all hoteliers have a lot of competition! So, how can a hotel achieve cut-through in order to […]
SWAROVSKI OPTIK Expands NL Pure Range With New NL Pure 32

A huge, revolutionary field of view combines with groundbreaking design in these premium-class binoculars – the NL Pure from SWAROVSKI OPTIK opens up a whole new world for nature lovers. With the NL Pure 32, the Tyrolean family-owned company is launching a smaller, lighter version of the binoculars in May 2021. It features the same […]
Improve Mental Wellbeing When Discovering The Great Outdoors This Spring With Tips From Dr Mya-Rose Craig And SWAROVSKI OPTIK

SWAROVSKI OPTIK, a world-leading manufacturer of long-range optics, has partnered with 18-year-old environmental activist and ornithologist Dr Mya-Rose Craig to help uncover the wellness benefits of spending time surrounded by nature this Spring.
SWAROVSKI OPTIK and Chile Tourist Board Launch ‘Day and Night’ Digital Campaign To Drive Awareness Of Adventure And Wildlife Tourism

The Chile Tourist Board, in partnership with long-range and high-quality optic specialists SWAROVSKI OPTIK and UK tour operator Hayes&Jarvis, has launched a Day and Night campaign from 11th January to 7th March to drive awareness of Chile as a world-class visual and adventure tourism destination.
SWAROVSKI OPTIK Announces Environmental Campaigner And Ornithologist Dr Mya-Rose Craig As A Partner Opinion Leader For 2021

SWAROVSKI OPTIK, the long-range and high-quality optic specialists, has announced an exciting partnership with 18-year-old environmental activist and ornithologist Dr Mya-Rose Craig as a partner opinion leader during 2021.
SWAROVSKI OPTIK Announces New and Upgraded CL Pocket Binocular Available from Today

SWAROVSKI OPTIK, a world-leading manufacturer of long-range optics, has launched a new and upgraded version of the compact CL Pocket binocular on 14th January 2021.
THE GEC PR TEAM’S CHRISTMAS WISH LIST

The countdown to Christmas is on! With just over a week to go until the big day, some of the GEC PR team share the lifestyle brands at the top of their Christmas Lists this year.
Eye-Catching and Innovative Christmas Gifts from SWAROVSKI OPTIK

Forget the socks and bottle of port this Christmas. For those present hunters looking to offer a gift that will certainly be remembered this year, the long-range optic specialists SWAROVSKI OPTIK has three visionary products which promise a new dimension of wildlife watching.
Hidden UK Locations To Make Nature More Visible With Simon Barnes And SWAROVSKI OPTIK #SeeTheUnseen

Whether it’s spotting dolphins from a pub in Tintagel, Cornwall or noticing kestrels flying over the tennis courts during Wimbledon, wildlife can turn up in the most unexpected of places and the trick is to be ready to notice it.