Tag Archives: career

What it’s like to intern at a travel and lifestyle PR agency in London

Our intern Isabelle shares her experience of working at GEC PR.

I have to admit that until this year, I never really had any hands-on experience in professional communications. Previously I had tried my hand at writing, editing and blogging, but I still clearly lacked the industry knowledge and routine of PR work. With the end of my MA studies approaching, I decided to find out more and applied for an internship at GEC PR.

Interning was a great way for me to discover more about the world of PR and see if my skills and qualities matched. Working at the office enabled me to get first-hand insights into the whole process: from media pitching to content generation to monitoring and reporting, everything was starting to make more sense. It was great to see all the different pieces come together, and to find out how much work was actually involved in that article you see in the glossy magazine delivered to your desk in the morning.

What I liked about my work here was that there was always something going on. You never knew what a new day would bring. With all the diverse clients and areas of travel and lifestyle, every day was refreshingly different. That’s exactly what I look for in a career, and I think being based in London is the ideal place to find it. All the events, media headquarters and exciting people make it the perfect place for PR.

But as always, time just flies by when you’re having fun. Over the course of my three months at GEC PR, I got a lot of positive feedback and was really able to enhance my writing skills. I also sharpened my eye for all the different types of language that is used, be it in press releases, newsletters or reports. By working at a smaller agency, I profited directly from the incredible know-how of the team. A big thank you goes out to the team for making this such an amazing experience!

Now I finally feel ready to go out into the working world thanks to my increased skills, knowledge and confidence. I wish the GEC PR team all the best and I’m super excited to see what the future holds for me!