The 14th edition of SWAROVSKI OPTIK’s internationally popular “Digiscoper of the Year” competition has had a makeover. For the first time, all entries will be made via Instagram, and the winners will be selected at random so that amateur digiscopers also have an opportunity to showcase their photographs.

Digiscoping is the photographic technique of taking photographs with a digital camera or smartphone that is connected to a spotting scope or pair of binoculars, resulting in close-up and high-quality images.

The 2018 “Digiscoper of the Year” competition allowed entries via Instagram and this proved to be so popular that the 2019 competition will now be held solely on the social media platform. From 1st – 31st October 2019, keen digiscopers are invited to post their pictures on Instagram with the hashtag #DOY2019. Only public posts will be able to participate in the draw. The lucky winner will be picked at random and receive a set of SWAROVSKI OPTIK CL Companion binoculars with a VPA variable digiscoping phone adapter and adapter ring.

A Platform For Nature Lovers
SWAROVSKI OPTIK’s mission is to open people’s eyes to the beauty of nature and, in this way, help to preserve the planet. It will clearly spread this message with the new orientation of the “Digiscoper of the Year” competition. The aim is to provide nature enthusiasts with a platform where they can showcase their love of nature, share it with others, interact with like-minded people, and draw inspiration from each other.

SWAROVSKI OPTIK – For the love of nature
An ever-growing number of people are discovering the photographic technique of digiscoping for themselves, which enables users to produce impressive pictures to share with others. That’s why, for the last 14 years, SWAROVSKI OPTIK has been running the “Digiscoper of the Year” competition, the world’s largest platform for digiscoping photos. It attracts entries from all over the world.

Important deadlines
Competition starts: 1st October 2019
Closing date for submissions on Instagram: 31st October 2019 (23:59:59 CEST)
Announcement of the winner: November 2019

The world belongs to those who can see beauty.
Experience the moment!
SEE THE UNSEEN.

www.swarovskioptik.com

ABOUT SWAROVSKI OPTIK
SWAROVSKI OPTIK headquartered in Absam, Tyrol, is part of the Swarovski group of companies. Founded in 1949, the Austrian company specialises in the development and manufacturing of long-range optical instruments of the highest precision in the premium segment of the market. The binoculars, spotting scopes, rifle scopes, and optronic instruments are products of choice for demanding users. The company’s success is based on its innovative strength, the quality and intrinsic value of its products, and their functional and esthetic design. The appreciation of nature is an essential part of its company philosophy and is reflected commendably in its environment-friendly production and its long-term commitment to selected nature conservation projects. The turnover in 2018 was 156.3 million euros (2017: 146 million euros), with an export ratio of 91%. The company has around 960 employees.

For Media Enquiries, Images and SWAROVSKI OPTIK Product Loan, contact:
GEC PR | swarovskioptik@gecpr.co.uk